Video: Why We Believe in Member Jungle

Hear from Leigh Clover, Member Jungle’s Director of Membership and Marketing, about what makes her so passionate about Member Jungle and what it can do.  

Video Transcript

“So one of the reasons I'm really so passionate about Member Jungle apart from the fact that I guess I'm involved with Doyalson Wyee Football Club, and I'm on the committee, and I've seen what it's like and also my son's League club. Is originally going back probably seven or eight years ago; we had one client in particular that really resonated with me. 

 

 

So, they came along to us with 2,500 members, and they got to the point that it was then costing them a dollar per post, and they decided with, you know, 2,500 member renewals and 2,500 welcomes (welcome letters) that was $5,000 alone in postage.
 

So, they came to us, and I actually met with the lady that was looking after it,, who was the Primary Membership Officer, and she was an 86-year-old lady. And I had so much respect for this lady that printed her 2,500 letters in alphabetical order and then printed the 2,500 welcome letters, and then she would post out the first lot and then wait until they came in.

 

It was in a regional community, so there was a number of places you could go and drop off your cash or check. So, she'd drive around and pick them all up or get the ones that were posted and then manually go through the pile of welcomes to get the one out that had been received. She'd manually enter the details and then post them their welcome and the number of hours that would have taken just I guess it lets me in shock and realising how many of these membership organisations are out there doing this manual work just to keep their Club above ground. 

 

Like these aren't paid people these are volunteers that are dedicating their time for something that they truly love and believe in. 

 

So, we we obviously set them up with Member Jungle, and it was probably one of our first customers where we really decided that's who we were going to primarily look after with our business. 

 

And I guess watching their implementation looking at the first year they had 65% renew automatically without any intervention. So, these guys come on, jumped online and renewed. At first, they offered, you know, we're going back seven or eight years ago before online payments were even as common, and at first, they offered both options, direct debit and credit card and then the second year they took that out and made it credit card only. At first, out of 2,500 (members) they had 800 without emails, and then within the next year,  they were down to sort of 150 without email addresses. 

 

So, just looking at what difference that you could make by implementing a system that took out all that manual labour was really something that resonated, I guess, with me. That we're not just implementing a software system, we're really making a difference to people's lives, people's organisations, and membership communities that they work so hard to look after.”

 

If you want to hear customers talking about their experiences using Member Jungle, have a look at the Customer Stories Page. 

 

If you want to watch more videos from Member Jungle, go to our YouTube page or the Video Page on our website.